Victoria University

Change of Preferences Promo Video

Silicea Body Essential Gel required a re-fresh of their TV ad which has been running on Australian TV’s for years.

The Problem

Many students are not aware of the opportunities available to them if they do not get selected for courses of their choice.

The Solution

Our script writer and producer sat down with the marketing team at Victoria University to develop a strategy to help educate students of the services that Victoria University offer. What iTV Video Production Melbourne was a successful video that bolstered both the brand and confidence for the school.

We collaborated with Victoria University to produce a marketing video directed at students looking to change their preferences. The promotional website video was produced to market to students who did not get the course they chose or are looking for alternative ways to get to the course they need. iTV Video Production Melbourne developed the story-boards, filmed, produced, edited and created the graphics for this web based video.


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